How Do Interaction Activities Between Customers and With Firms Influence Market Performance and Continuous Product Innovation?: An Empirical Investigation in the Mobile Application Market

제목
How Do Interaction Activities Between Customers and With Firms Influence Market Performance and Continuous Product Innovation?: An Empirical Investigation in the Mobile Application Market
저자
정재학
발행일
2013-06-07
학회명
SIBR 2013 BANGKOK CONFERENCE