상세 보기
Empowering Consumers Through Participatory CSR Programs: The Effect of Participatory CSR on Company Admiration and WOM Communications
- 제목
- Empowering Consumers Through Participatory CSR Programs: The Effect of Participatory CSR on Company Admiration and WOM Communications
- 저자
- 김수연
- 발행일
- 2016-08-05
- 학회명
- ASSOCIATION FOR EDUCATION IN JOURNALISM AND MASS COMMUNICATION