PRICING ADD-ON PRODUCTS: THE EFFECT OF PRICE DIFFERENCES AMONG BASE AND ADD-ON PRODUCTS OF MOBILE GAMES ON ADD-ON PRODUCT SALES

제목
PRICING ADD-ON PRODUCTS: THE EFFECT OF PRICE DIFFERENCES AMONG BASE AND ADD-ON PRODUCTS OF MOBILE GAMES ON ADD-ON PRODUCT SALES
저자
정재학
발행일
2019-07-13
학회명
2019 GLOBAL FASHION MANAGEMENT CONFERENCE